Google for the keywords "unknown substance" and be amazed with the results.See the Google search screenshot on the right? (click to expand).
See the magic at work? "Unknown substance" is remotely related to Spears yet traces of her make it to the first results page. One story about her most recent antic even makes it as the second result. Don't tell me somebody's gonna be "Googling" for a Britney Spears item with the keyword "unknown substance."
There's news about Google trying to implement changes on its search algorithm to come up with better search results, to counter tricky SEOs, and even to end the glory of networked blogs and sponsored (blog) content.
Sounds goods news. Who wants to use Google to be led to an undesired link anyway?
Stating the obvious: Blog buzz and excessive articles or content that bear (perhaps some being unwittingly crafted) keyword combinations ruin the efficiency of search engines. It's an advantage to SEOs though.
Well, good luck to Google and I hope Yahoo! and LiveSearch follow suit.
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